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Home Salzburg Best Towns

Zell am See | Best Attractions & Accommodation

This natural area is one of the most popular tourist destinations in the state of Salzburg. Beyond the large lake, it features stunning mountain peaks, scenic hiking and biking trails, unique attractions, and more. Discover this region and its top sights.

January 24, 2026
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The “Zell am See – Kaprun” tourist region is one of the most beloved areas for a trip in the Salzburg state. This region is home to charming villages and towns, the peaks of the immense Alps, and a variety of excellent attractions suitable for all ages. The main areas are, of course, the Zell am See area, which includes several villages along the Zell valley, as well as the town of Kaprun and the Kaprun valley. In the Zell valley, there are several excellent attractions that we will detail in this article. You can read about the best attractions in the Kaprun valley in a separate article. Zell am See and Kaprun function as one tourist area and have a single central tourist office.

 

Zell am See

The town of Zell am See is located in the Zell valley on the shore of the large Zell Lake. The town is north of Kaprun (where the impressive Kaprun dams are located) and 40 kilometers from the Grossglockner mountain. The closest mountain to Zell am See is called Schmittenhöhe, and it rises to a height of 1,965 meters above sea level. In winter, this mountain is used as a popular ski resort.

In the past, the small town served primarily as a destination for ski vacations, but over the years, tourism also began to develop during the summer. Visitors in the summer months come here for the clean air, clear water, and its proximity to popular attractions like the Kaprun dams, the Sigmund-Thun Gorge, and the glaciers on the mountain peaks of Kitzsteinhorn and Grossglockner.

For the past 20 years, Zell am See has become a popular destination for tourists from Arab countries, largely due to a marketing campaign comparing its clear waters, snow-capped peaks, and lush slopes to the paradise described in the Quran. Most visitors come from Saudi Arabia, especially in summer.

Because the town is so popular, it has many hotels and guesthouses. If you plan to stay here, you can find a list of all the most recommended accommodations in the Zell am See-Kaprun area. The town center is cute, although very touristy. In the center, there is a variety of restaurants, cafes, and ice cream shops for warm days.

The region is extensive, so you don’t need to stay in the town itself—many charming villages around Zell Lake offer great accommodation options.

Recommended Accommodations Near Zell am See

Although Zell am See is the largest town in the area, you don’t need to stay there. The region is dotted with charming, quiet villages near the lake and local attractions. Some accommodations include the regional benefits card, which we’ll explain later. Below is a list of recommended stays in villages around the lake, including options near Kaprun, just a short drive away.

  • Schloss Prielau Hotel & Restaurants A charming and luxurious hotel in an ancient 15th-century castle. The hotel has a spa complex and an excellent breakfast.
  • Landhaus Schmittenblick A rustic apartment house with a great view of the lake.
  • Der Erlhof Restaurant & Landhotel An elegant and romantic hotel right on the lake. There is a spa for guests and the hotel has direct access to the lake.
  • Alpenhof Grafleiten A rustic guesthouse with apartments suitable for families. It is located on a hilltop overlooking the area and is designed in a simple, rustic style.
  • Superior Sport und Familienresort Alpenblick A luxurious and pampering hotel that includes swimming pools and a spa complex. Suitable for families. Includes the summer benefits card.
  • Dahoam by Sarina – Village Appartements An apartment house in a convenient and central location. Suitable for families.
  • See 58 A modern and luxurious vacation apartment house, right on the lake.
  • Appartements Haus Sonnenschein A simple and rustic vacation apartment house. Convenient location in the village near the lake.
  • PEOPLE’S Hotel includes the summer benefits card.
  • Boutique Hotel Pinzgauerhof A chain of budget hotels with simple and practical rooms. Includes the summer benefits card.
  • Familienappartements Eder
  • Art Apart Nomay Includes the summer benefits card.
  • Aparthotel Waidmannsheil includes the summer benefit card.
  • VÖTTER’S Hotel Includes the summer benefits card.
  • Apartmán Fürth
  • Pension Baranekhof B&B
  • Tauern Spa Hotel & Therme
  • Hartweger House
  • JUFA Hotel Kaprun

Lake Zell (Zeller See)

The large, clear lake located next to the town is a real attraction on hot summer days. The lake is 4 kilometers long and 1.5 kilometers wide, and in its center, it reaches a depth of 68 meters. Snowmelt and spring water from the mountains flow into the lake, and one stream flows out of it, connecting to the Salzbach River.

Along the lake, there are free bathing beaches and water pools. You can also rent a boat and sail on the lake or enjoy a variety of water sports activities such as windsurfing or kayaking. Around the lake, there are well-maintained and comfortable hiking and biking trails that allow you to circle the lake and enjoy the area’s scenery from every possible angle. The walk around the lake takes about 3 hours and is highly recommended!

In winter, the lake freezes completely, and you can freely skate on it.

This is what Lake Zell looks like

Schmittenhöhe Mountain

The mountain adjacent to the town is easily accessible by a modern cable car. The cable car is used by visitors in the winter months for skiers and in the summer months for anyone who wants great views and hiking trails in nature. You can find more information here about the various possible hiking trails in this area.

South of Zell am See is the Kaprun area, with a luxurious spa, beautiful nature trails like the Sigmund-Thun Gorge, and, of course, the most impressive dams in Austria. Additionally, there is the peak of the Maiskogel mountain, at the foot of which is an exciting mountain slide, or the Kitzsteinhorn glacier where you can ski even in summer.

If you continue a bit further south, you can reach the high road of the amazing Grossglockner mountain. There is no doubt that this is the most impressive mountain in Austria and, of course, the highest in the country. At the peak of the mountain, there is a huge glacier that allows for skiing 365 days a year.

The Zell am See – Kaprun Benefits Card

From mid-May to the end of October, an exclusive benefits card is given to those staying in the Zell am See-Kaprun area. This card is not for sale and is available only to guests staying in selected hotels or apartments that partner with the local tourism office. The card is valid only for the duration of your stay in the area and cannot be transferred to others, as the name of the guest who can use it is written on each card. The attractions that can be entered for free with the card are: Kaprun dams, Kitzsteinhorn glacier, Schmittenhöhe mountain in Zell am See, Maiskogel mountain in Kaprun, Sigmund-Thun Gorge, Kitzloch Gorge, boat trip on Zell am See lake, and many more attractions in the area. More information on the summer card.

 

Additional Essential Information for Your Visit

Official Website

Address: 5700 Zell am See

Map:

Other Recommended Attractions in the Zell am See Area

  • Tauern Spa
  • Kaprun Dams
  • Sigmund-Thun Gorge
  • Kitzsteinhorn
  • Kitzloch Gorge
  • Saalachtal Valley
  • Sensory Park in Leogang
  • Saalbach – Hinterglemm
  • Gastein Valley
  • The High Road of the Grossglockner Mountain
  • The 10 Slides Trail in Wildkogel
  • Krimml Waterfalls

 

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